Display advertising

Digital display advertising

Our display formats can be applied 'Run of Site', across our network. For campaigns with standard units we can run these across the site or at channels level.

We accept Flash, JPEG or GIF formats. Click Through Rates accross the network regularly exceed industry standard.

Display formats available

  • Standard formats:
    • MPU: 300 x 250 px
    • Skyscraper: 120 x 600 px
    • Wide skyscraper: 160 x 600 px
    • Banner: 468 x 60 px
    • Leaderboard/Super banner: 728 x 90 px
  • Rich media formats:
    • Billboard: 970 x 250 px
    • Pushdown: 970 x 90 px (expands to 970 x 415 px)
    • Double MPU/Half page: 300 x 600 px
    • Flimstrip: 300 x 600 px
    • Portrait: 300 x 1050 px

Learn more about rich media and high impact formats available on our sites


Examples of display and non-display advertising formats for our network sites can be found here

For more information on display advertising standards and guidelines, please visit Internet Advertising Bureau UK (IAB UK).